Responsive Web Layouts: The Right Trend for Mobile-Friendly Sites

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Will the world in the near future be run from smartphones and tablets? This scenario is not entirely impossible, as the number of people owning these devices is increasing by the day. In fact, research firm Gartner has reported that more than 296 million smartphones have been shipped to many parts of the world last year. In-Stat, another research company, supports this figure with their forecast. They estimate that 65% of the U.S. population will then have either one or both gadgets by 2015.

Business owners have been quick to take note of this development. Many industries are now striving to make their websites viewable for different digital devices. It’s no longer enough to have a site you can access and browse through a personal computer or laptop. You must be able to see it on the screen of a mobile phone and tablet. This is because consumers devote more time browsing the web on their free time and while on the go. They search for the products they need online, and their phones and tablets allow them to do that conveniently.

Responsive Web Design: The Solution for Today’s Mobile Website Issues

The wide range of devices available today has made even a basic website hard to access. This happens because your site might have been created for desktop viewing only. Specialists in San Diego web design advise making your site viewable across different platforms using a one-web design.

Making your site easy to view on mobile phones and tablets can be costly, though. This, however, can be worth the investment if you create a mobile marketing strategy that works to engage current customers and future visitors.

They will find your website useful if it has the following characteristics:

Short and Informative Content

Detailed explanations are good for the times when users need to clarify information. This isn’t applicable for mobile users, however. They need short content that gives them the material they need immediately. This is why you have to make your content structure easy to understand the first time. Make your sentences short and concise. This way, users will read and stay on your site.

No Horizontal Scrolling

It can be annoying when you have to scroll the screen to see other parts of content you’ve missed. Coordinate with web design specialists about sites that compress the contents according to the screen sizes of different devices. This way, they will see and be able to browse the whole page completely, instead of guessing on the contents on the unseen parts.

Fast Loading Time

There is more demand for a fast website these days. Look for visually appealing features that aren’t too heavy on the processor. This way, you can have a visually attractive site that will allow for easier loading time. This is gratifying for many users, which can encourage them to check out other pages on your site.

A mobile-friendly website has more chances to get leads than sites that are viewed only through desktop computers. Find out how you can modify your site accordingly with the help of companies specializing in web design in San Diego. This can help you determine if you should create a new site or reformat your existing one.

Elements of Content Marketing (that every Business should have)

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Content is at the top of the online marketing food chain. Of course, your strategies in writing and disseminating your web content have to be in line with the algorithm changes of Google. No matter what update the Internet giant rolls out, however, content will always play a significant part in Internet marketing.

Web content helps you reach and attract your target audience in more ways than one. Some traditional methods continue to produce great numbers when it comes to generating fast return of investment. Modern methods, on the other hand, are shaping the future of content marketing in the ever-changing online environment.

To help you achieve your online goals and succeed in business, here are some of the elements of a successful content marketing strategy:

Business Blog

Many experts consider blogs the second most important online real estate after your business site. Blogs boost your marketing and SEO in a variety of ways. Blogging gives your target audience valuable information complementing your products and services. Business blogs also create interlinks for a better linking structure for your site and enhances your visitors’ overall browsing experience.

eMail Marketing

Many digital marketing companies still use this strategy because of its flexibility. eMail marketing is an efficient way to stay in touch with millions of clients over time. It’s also used for testing marketing messages and spreading information quickly. This method allows you to send specific messages to segments of audiences easily while saving time and money on your marketing.

Video Marketing

Content marketing is no longer just textual, as the popularity of tablet computers and smartphones has made video marketing more effective. Videos add more dimension to the way you deliver your message. As watching video is more entertaining and engaging for most online audiences, video marketing has gained better acceptance. This has, for instance, led well-known photo sharing app Instagram to introduce video sharing support.

Marketing companies specializing in SEO solutions can help you maximize your content marketing efforts. They have the expertise and experience to manage your campaign and use the right strategies that suit your business. Content marketing is truly a powerful method, but working with the right company matters to ensure your success.

DRP: Backing Up Your Computer Data

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While computers are seen as one of the best inventions of humankind, they can also breakdown. Viruses and hardware failure cause these machines to cease operating. Moreover, natural disasters can destroy the company’s IT structure and therefore disrupt network functions. Without proper planning and preparation for such disasters, computer systems could become unavailable for a long time. Worst, all important data and information stored in the computers could be lost forever.

Recovery Plan

While businesses can’t avoid disasters, careful planning can help minimize its negative effects. A disaster recovery plan presents a set of procedures to recover and protect a business IT infrastructure. This specifies procedures that an organization must follow in an event of a disaster. The plan helps reduce the disruption in the daily operations and makes sure that some level of organizational stability and a recovery after a disaster remain in place.

Backup System

File corruption is greatly increasing due to the spread of viruses. When viruses invade your computer, all your data can be easily lost. This is why you need a backup system or a data center management to make sure that all of your data will be safe. Through this, even though the data is lost, you can always rely on your backup and retrieve your files. The backup system can restore the corrupted files and allow the business to continue with its daily operation.

Data Colocation

If you lack the time and money to build a full data center, data colocation may be a great option. This refers to the process of placing multiple or related entities in a single location. This can help you optimize your department’s processes and give your employees more time to concentrate on more strategic business tasks. Such facilities provide the space, power, security, and networking equipment. Colocation allows multiple consumers to access a network and a server, connecting them to a variety of service providers.

While it always better to be prepared for disasters, it is also important to think of your methods. As not all disaster recovery plans can work on some business structures, you need to determine what is right for your company. You must develop a disaster recovery plan with detailed procedures. It is also important to test the plan to determine possible shortcomings or failures.

Top Indicators You Need to Redesign Your Website

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Web design plays an important role in driving traffic to your site. Online users tend to like and stay on web pages with attractive designs and functionalities. If you’re not getting the traffic and conversion you want, then it’s time to think of redesigning your website. Here are the top indicators you need to give your site a makeover.

Your Site is Old

When was the last time you refreshed your website design? If it’s more than three years or so, then you really have to overhaul it. A reliable website redesign company will help you do this. Design experts know the current trends that will give your site a fresh new look. It’s good to have a website that evolves with time.

Your Content is Outdated

An old website is sure to have outdated content. The general rule is to update content regularly to attract more readers and generate substantial leads for your business. Add fresh articles, blogs, and news updates to your site and you’ll get more attention from online users. You can also incorporate announcements and sharing options to allow readers to spread the good news about your business, products, or services.

Your Website is Unresponsive

Your website should be accessible to all devices, especially mobile phones and tablets. More and more customers are going mobile, and it’s a great idea to use responsive web design. This way, your site will be more visible online. Some firms offer different website redesign options to help you make the right choice.

Your Site’s Performance and Traffic is Poor

Your site needs a little reworking if you’re having a downward trend of conversion and sales. The same is true if you’re finding fewer customers are engaging or using your website. This normally happens when your products or services don’t fit your target market. Drastic decline in traffic metrics can mean you need to give your site’s design a lift.

Your Business Has Grown

Your website should also improve as your business grows. You’re adding some products or services, and you need to let your target customers know about it. Updating your site according to your business’ improvements will make a big difference.

It’s time to assess your business website to learn whether it needs redesigning or not. Companies like Webloft Designs will help you with all your web-designing needs.

Your Skin against the Sun: Skin Care Advice to Remember

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Every summer seems to be hotter than the last one, as the effects of global warming and climate change continue to be felt. You need to ensure proper care for your skin, especially in the tropical regions where the sunshine is particularly strong. Arizona is no exception. Although its location is not as close to the equator as Texas and Florida, the temperature can go beyond 125 degrees Fahrenheit.

Living in the Grand Canyon State means proper preparation with the right skin care methods and materials. They can help you can maintain your skin’s health and beauty. Arizona advanced dermatology specialists recommend that you take the following steps to avoid sunburn, skin cancer, and other sun-related skin diseases:

Dress for the Heat

In the summer, be sure to wear loose-fitting, light-colored, and lightweight clothes. This is more comfortable even when the temperature climbs to more than 90 degrees. Hats and umbrellas should also form a staple part of your wardrobe. Sunglasses, especially those that provide ultraviolet ray protection, are also necessary.

Slather on some Sunscreen

Apply sunscreen with at least SPF 30 if you’re planning to go out during midday and other times when the sunshine is intense. If you’re fair skinned, choose sun block with SPF 40-50. SPF 30 will work well enough for brown and dark skin types.

SPF 50+ is better if your family has a history of skin cancer. Make sure to take a sunscreen with UVA and UVB coverage for enough sun protection. Some types of skin, however, react differently to certain types of sunscreens. Consult a dermatologist in Phoenix to find out what suits you.

Drink Water

Water is the best thirst quencher, no matter what ads for sugar-rich fruit juices and sodas say. Everyone, even those who stay indoors, should drink at least two liters per day. If you need to go out, you should have a portable container with you. This way, you don’t feel dehydrated even if you get stuck in rush-hour traffic. You should also have a ready supply of water when exercising or engaging in other strenuous activities. You’ll be better able to prevent heatstroke and lightheadedness as you replenish the water you lose through sweating.

Taking these steps will be meaningless if you don’t limit your exposure to the sun. Follow the advice of Arizona dermatology clinics strictly. This way, you avoid dehydration, skin cancer, and other skin ailments from too much sun. Consult your dermatologist for more skin care advice. Professional advice, when taken right, can go a long way in keeping your skin healthy.

Sewing Different Types of Closures

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Repairing a piece of clothing is a daunting task for many people, especially those who don’t have any experience in doing it. With today’s technology, however, sewing on a hook and loop or some other form of closure is easy as turning on an automatic sewing machine and letting it do most of the work for you.

There are many practical types of closures you can easily sew by hand or by machine, whether manually or electronically powered. Although there are other types such as a buckle (or clasp) common in belts, Chinese frogs, and hook-and-eye, there are still other forms most common in today’s apparel, bags, and footwear, among other things.

Loosen Up the Buttons

As they’re small and require both the buttonhole and an actual button, these are one of the most difficult types of closures to sew on. Buttons come with or without a thread shank, which you sew differently. Still, they add a touch of class to any outfit while serving their purpose. If you really want the buttoned look, try sewing the button only, and then attach snaps behind them instead.

Oh, Snap

Although snap fasteners are tiny and you need to sew them by hand, they are more practical and easy to attach to clothes compared to buttons. These interlocking discs are easy to fasten and unfasten, and you can easily replace missing parts, unlike with buttons where you have to always find a matching piece.

Stuck On You

Velcro is very handy, and everyone knows they’re one of the easiest ways to open and close a piece of garment. Swiss engineer George de Mestral discovered this technology after seeing that burrs stuck to his clothes and his dog’s fur.

Just make sure that if you sew on hook and loop yourself, see that you attach the Velcro properly. This way, you can easily remove and fix the thread in case of any mistakes, unlike with an electronic sewing machine where you may have a difficult time unraveling and fixing any incorrect stitches.


Using zippers makes using clothes very convenient, and they work best on fly openings. Attaching them, however, is a different story. A sewing machine makes it easier to add zippers to an outfit, but you have to use the right length, approximately an inch longer than the actual hole. You also need a steady hand and a lot of patience to stitch this properly whether by hand or with a machine.

You can buy supplies for sew on hooks and loops, and other types of closures online. Visit websites to find out how.

Court Compensates Chinese Labour Camp Mother

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Tang-HuiA Chinese court compensated Tang Hui, a mother who was sent to a labor camp for seeking punishment for her daughter’s attackers. Xinhua said the mother was given 2941 yuan or $479 as compensation for ‘causing mental damage’ and for ‘infringing against her personal freedom’.

How the Compensation came about

For Tang Hui, getting the compensation was not a simple task. She had actually campaigned for harsher punishment for those who had kidnapped and raped her daughter. When she was instead, sent to a labor camp there was widespread public outcry over the apathy shown by the government.

Even after having received the monetary compensation, the court has not granted Hui her request that the police apologize to her for having sent her to the labor camp for a week. In response to this rejection, a court spokesman in Changsha said that ‘relevant people had apologized in court’.

Despite the losses, Tang Hui has blogged a simple ‘thank you all’ to those who supported her through the ordeal.

VoIP, the Standard of Business Communications

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Businesses today prefer Voice over Internet Protocol (VoIP) phone systems over traditional means of communication for many reasons. VoIP phone systems in Dallas, for example, allow companies to have a dedicated network that have many benefits outdated phones cannot offer.

It’s More Than Just Phone Calls

While some companies today still use a traditional business phone system, many are switching over to digital ways to connect. In addition to current standards such as e-mails, instant messaging, and video conferences, VoIP is yet another one of the reasons companies of any size are moving to digital systems in place of old school analog phones.

Newer ways to transfer information such as digital faxes and video calls used to take a long time and cost a lot of money. With the help of VoIP technology, these are now more affordable and have better quality. Fax messages are clearer, and recipients get messages quickly. Companies that are fond of video conferencing no longer experience that much lag within a call, as everything happens with near real-time accuracy. Thanks to advancements such as fiber optic cables, videos and long distance phone calls all happen as if the person you’re talking to is just in an adjacent room.

Because a VoIP system connects to a network, companies that rely heavily on voice communication have fewer dropped calls. Lines are clearer, regardless of how distant the callers are from each other. Even those who are working offshore can easily contact associates using VoIP. Additionally, people can check a person’s availability through indicators, or your company may also get a dedicated central operator to connect people.

It’s an Efficient, Affordable Solution

VoIP is not a new piece of technology. It has been around since 1999, but is only gradually increasing popularity among enterprises all over the globe. As this type of communication uses the Internet in transferring voice data, it’s not only faster but also much more cost-effective. VoIP utilizes Internet connections to make calls so mobile users no longer have to pay ridiculously high prices just to reach others.

There’s no need to pay for costly long-distance phone calls when you can have pretty much a limitless number of VoIP calls at a fraction of the cost. Moreover, most VoIP networks allow you to place calls as long as you have Internet access. With many establishments offering free or reasonably priced Wi-Fi access, you and your associates can place calls from almost anywhere, especially if you often travel on business.

Companies like offer businesses cutting-edge ways to communicate with associates and clients. Visit their website to find out more about how VoIP can help your company cut costs and connect with more people easily.

Filtered Bottled Water: Water Purification System in a Bottle

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It goes without saying that water is the most important element in the world. In fact, it’s more of a necessity than food. Roughly 70 percent of the Earth is made of water, but only about one percent of it is drinkable. With its great value in supporting life, it’s only natural to conserve accessible potable water and maximize your resources to stay healthy.

This reality gave birth to water bottles. Bottled water is a staple because you can carry it anywhere and it’s sure to contain drinkable water. The only problem with ordinary water bottles, however, is that they’re not reusable. Of course, you can refill them or recycle them into something else, but you have to buy a new bottle to drink clean water. Fortunately, there are now filtered water bottles in the market to solve this dilemma. With smart engineering, this new reusable water bottle can save you money and keep your health in check.

Own Filtration System

The product uses specially designed carbon filters that can turn tap water into clean drinkable liquid. The filter helps to remove chlorine and other contaminants to eliminate the bad taste and odor. Each filter can take away the harmful properties in the water for approximately 30 days.

Apart from water, you can use this bottle to drink other beverages such as soft drinks and juices. Some products come with a longer straw perfect for drinking other liquids.


These safe reusable water bottles are free from bisphenol A (BPA), a chemical commonly used in making plastic containers for food and beverages. Exposure to this substance can result in serious health problems affecting the brain and prostate gland. The Food and Drug Administration highly recommends BPA-free products to significantly reduce your exposure to this harmful chemical.

Smart Design

It’s clever design allows you to use and clean this filtered water bottle with ease. It has an easy-to-handle body that helps you grip the bottle firmly and access the straw with one hand. The straw is carefully designed to fit perfectly into the mouth and needs less suction to drink. The product has a thumb switch to hold the mouthpiece open for a more thorough cleaning.

Some people aren’t mindful of the quality of water they drink until they get sick. Thanks to filtered water bottles, you can get clean water whenever you need some refreshment. To order your own filtered water bottle for a reduced price, click this.

Never Get Left Behind: Top Three Trends in Web Design

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The year 2013 saw a variety of innovations online — and this trend shows no signs of slowing down. Websites are no longer exclusive to desktops, as practically everybody knows. Recent memory has seen the blazing fast rise of smartphones, tablet computers, and apps that have taken the world by storm. Again, without so much as a glance in the opposite direction, a new wave of changes is already taking place in the world of web designing.

These web design trends are about to transform the face of the Internet. These changes matter not only to users, but also to businesses that plan to take their brand online, as well as those with existing websites now wanting to go with the flow. It’s impossible to squeeze in all the changes happening in this limited space, but the following are the top three trends redefining the way web design companies in Perth do their jobs.

Era of Single-Toned Websites

Expect fewer rainbow-coloured websites from this year forward, as single toned sites are the new black. This shift to single-coloured themes is quickly emerging. Using shades of blue or dark red aims to help users focus more on the text content. In line with the recent Google algorithm updates, web designers are creating sites with minimal colours to give emphasis on the content.

Resurgence of Performance-Based Sites

As the technology is fast growing, it would be a shame to leave websites performing poorly. One of the popular trends of today gears toward a site’s performance in varying media. As more people are surfing the Internet through their mobile phones and smart TVs, more web design companies are developing websites that support and function well on such devices.

Rise of the Highlight Boxes

Featured sliders are already a thing of the past. It’s now time for the highlight box, a static box with a graphic background and text, to take their place. Many web designers are dumping JavaScript sliders in favour of the featured boxes to make websites more professional-looking.

The future is bright for web design. Being one of the more celebrated web elements, designers are not going to get tired of improving the browsing experience of users — from reviving forgotten principles to inventing new models. To know the latest solutions provided by a premier Australian web design company, visit this site.